The Incentive Manufacturers and Representative Alliance (IMRA) is comprised of suppliers and independent manufacturer's sale representatives providing brand name merchandise to incentive program providers.

IMRA's mission is to advocate the use of merchandise incentives as a proven method of delivering incentive program outcomes. We are committed to professionalism in fulfilling our role as the source for merchandise incentives and corporate gifts.

Small Businesses Using Merchandise Rewards to Motivate Staff, Partners and Customers
IMRA study finds that 72% of small businesses using merchandise rewards experienced growth in the past year


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View the full study results


Contact your local rep to find out how IMRA members can help your company improve performance and conserve budgets with effective programs using top brand products at factory direct pricing.

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